Top 5 News and Magazines Apps Performance in Brazil Q3 2021

Throughout Q3 2021, the top 5 news and magazines apps in Brazil exhibited diverse performance trends in terms of weekly downloads, revenue, and active users, based on Sensor Tower data.

Folha de S.Paulo saw a fluctuating revenue trend, starting the quarter at approximately $5.5K and peaking at around $6.7K in the week of August 23. Weekly downloads showed an upward trajectory, reaching a high of about 8K in the week of August 9. Active users hovered around 180K to 190K, with slight variations throughout the quarter.

O Globo experienced a steady increase in revenue, starting at roughly $3K and rising to about $3.1K by the end of September. Downloads surged significantly in September, peaking at approximately 15K in the last week. Active users increased from around 75K to almost 92K by mid-September.

Medium saw a gradual increase in revenue, beginning the quarter at about $1.4K and reaching around $1.9K by the end of September. Downloads remained relatively stable, with a notable peak of approximately 4.2K in the last week of September. Active users fluctuated slightly, maintaining an average of around 31K to 35K.

Estadão Notícias had consistent revenue, starting at around $1.5K and ending the quarter at approximately $1.6K. Downloads remained stable, averaging around 1.8K per week. Active users showed a slight decline from about 22K to 20K throughout the quarter.

Valor Econômico - Notícias demonstrated a steady revenue trend, beginning at around $677 and peaking at approximately $767 in the last week of September. Downloads saw a significant spike in mid-July, reaching about 4.4K, but declined towards the end of the quarter. Active users fluctuated, ending the quarter with around 26K.

For more detailed insights, visit Sensor Tower.